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market research
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message testing
copy
clarity
short form
Message Clarity Check
Show one claim, then learn what people understood, believed, and still need explained.
Audience
Target buyers or customers reading a single message.
Outcome
Find misunderstandings and words that need clarification or proof.
Method
Unaided interpretation followed by clarity and credibility ratings.
4
questions
~2
minutes
0
demo uses
Estimated timing
Understanding~1 min
Clarity and belief~1 min
Logic flags
Open-text theme capture
Scaled score capture
Variable copy substitution
Section Tracker
1
Understanding
Read the message and explain its meaning before rating it.
1 questions
2
Clarity and belief
Rate clarity and credibility, then optionally identify a concern.
3 questions
Question Preview
1. Message: {{message_text}} In your own words, what is this offering?
text
2. How clear is this message?
rating
3. How believable is this message?
rating
4. Which words need clarification or proof? (optional)
text